品牌故事》美國高檔冰淇淋哈根達斯,品牌名稱是怎麼來的?- Häagen-Dazs

2023-06-05·20 分

概要

真抱歉,我整集Gelato都念錯了,造成大家聽不懂真是拍謝!
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馬上說出一個很貴的冰淇淋品牌,是不是會立刻想到哈根達斯呢?有沒有想過他的品牌名稱是怎麼來的,他又是起源自哪一個國家?究竟原本一個家族企業,是怎麼樣在冰淇淋盛行的年代,找到自己的品牌定位,這集我們就來聊聊現代冰淇淋的發展演變,以及哈根達斯這個品牌吧!
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